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HP HP2-B110 : Selling HP Imaging and Printing Supplies

Exam Code: HP2-B110

Exam Name: Selling HP Imaging and Printing Supplies

Updated: Jul 21, 2026

Q & A: 69 Questions and Answers

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HP HP2-B110 Exam Syllabus Topics:

SectionObjectives
Topic 1: Selling HP Printing Solutions- Customer needs analysis
  • 1. Print volume and workload assessment
    • 2. Home office vs enterprise requirements
      - Value-based selling approach
      • 1. Total cost of ownership (TCO)
        • 2. Print quality and reliability benefits
          Topic 2: HP Supplies Differentiation- Counterfeit and non-HP supplies risks
          • 1. Print quality degradation
            • 2. Device damage risks
              - Original HP ink and toner advantages
              • 1. Warranty and reliability considerations
                • 2. Print yield and consistency
                  Topic 3: HP Imaging and Printing Portfolio Overview- HP supplies ecosystem
                  • 1. PageWide and LaserJet supplies
                    • 2. Original HP cartridges
                      - HP printer and MFP product categories
                      • 1. Inkjet printing solutions
                        • 2. Multi-function printers (MFPs)
                          • 3. Laser printing solutions
                            Topic 4: Channel and Sales Strategy- Partner and reseller ecosystem
                            • 1. Distribution channels
                              • 2. Authorized HP partners
                                - Customer retention strategies
                                • 1. Supplies replenishment programs
                                  • 2. Subscription-based printing models

                                    HP Selling HP Imaging and Printing Supplies Sample Questions:

                                    1. Where can customers find more information about how to protect themselves from counterfeit products?

                                    A) The HP anti-counterfeit website
                                    B) The HP anti-counterfeit end-customer investigation trainings
                                    C) The HP anti-counterfeit TV channel
                                    D) The HP anti-counterfeit video hotline


                                    2. Where would you find details of the storage conditions for an HP LaserJet Cartridge?

                                    A) They are printed on the cartridge.
                                    B) They are in the printer manual
                                    C) They are listed at www.hp.com/storageconditions.
                                    D) They are written on the print cartridge box


                                    3. If the customer is looking for best cost per page for black text, but hardly uses color, which ink cartridges would you recommend?

                                    A) A higher fill value black and standard color cartridge
                                    B) A standard fill black and color cartridge
                                    C) Two standard black cartridges and one value color cartridge
                                    D) A two-pack XL black cartridge


                                    4. For selected laser models, why does HP offer different cartridges with different yields for the same printer?

                                    A) Statistical variation during production results in different filling levels for the toner, so HP classifies cartridges later according to the expected yield
                                    B) Some countries have minimum amounts of pages to be printed from one cartridge, so different yields allow selling in countries all over the world.
                                    C) Different purchasing powers across the globe require cartridge pricings and yields to be more flexible.
                                    D) Customer needs and printing behaviours are different, so different yields meet these specific needs and behaviours.


                                    5. How can you increase the sales of supplies?

                                    A) By ending the printer life early
                                    B) By increasing usage via understanding your customer needs
                                    C) By reducing the price of the management tool
                                    D) By joining the Planet Partner Program


                                    Solutions:

                                    Question # 1
                                    Answer: A
                                    Question # 2
                                    Answer: D
                                    Question # 3
                                    Answer: C
                                    Question # 4
                                    Answer: D
                                    Question # 5
                                    Answer: B

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